We believe that sustainability should be the norm.
For us, it is not a courtesy, but a requirement.

SUSTAINABILITY

We regularly visit our manufacturing partners to ensure we only work with responsible manufacturing partners. Meals are shared with the factory owners and workers, so we pay a fair price for the production quality to ensure they have enough to look after their families. Building a relationship with our manufacturers and knowing who made our clothes is integral to our brand’s ethos.

We know that you, our customer, share our passion for fair trade and responsible manufacturing. The price of many High Street labels are so low due to disregard for human rights and the planet. Full transparency allows our customer to see how we arrive at the total cost of a garment, empowering the consumer to make a fully informed choice.

CONSCIOUS

To sustain our commitment to the environment, A.C.F reduces the need for any plastic. It will take 1000 years to break down the 1 trillion plastic bags being consumed worldwide each year. Therefore, your new clothes will come delivered in a reusable calico tote.

We’re not perfect but we want to be! As A.C.F grows, we look to renew sustainable sources. All of our garments are made using “deadstock” fabric. This means leasing a new life to fabrics destined for the landfill. We use a lot of Tencel and Viscose fabrics; these materials are recycled and use a fraction of the amount of water and energy used to make cotton.

We are embracing the move towards natural materials such as bamboo and organic cotton. A sustainable future needs every little bit of help to minimise environmental impact.

At A.C.F, we want to love all creatures – not wear them!

OUR FABRICS

This is why none of our fabrics derive from animal materials. This makes all of our products 100% vegan. We do not believe in the use of fur, leather, wool, or silk to make fabrics. This ensures that we make no harmful impact on the animals that we share our planet with.

We use Polyurethane (PU) as a chic leather alternative. Although PU isn’t a perfectly eco-friendly fabric since it is made from synthetic fibres, but it is ‘rescued’ PU, that would otherwise be thrown away. A.C.F buys ‘deadstock’ fabric rolls, leasing a new life to fabrics destined for the landfill.
We have tossed the coin and using deadstock PU wins hands down when it comes to animal welfare.

WASH SMART

Our belief is that loved clothes last. To prolong the life of your garments and to ensure you make a lasting impact on the environment, A.C.F has put together a few easy tips on how to Wash Smart

Tips

Wash on ‘cold’ to save energy – Fibres are preserved and the level of CO2 is drastically reduced per year.

Spot cleaning – Save washing the whole garment when a simple dab on dirtied spots will do the trick.

Ice your denim – You’d be surprised to hear that placing your favourite pair of jeans in the freezer for a day or two can considerably kill bacteria and odour levels. This is science at its best, don’t forget to bag them–oh, and did we say they retain better shape?

Avoid tumble drying! A household tumble dryer produces around 159kg of CO2 per year.

Up to two-thirds of clothes’ carbon footprint occurs after you take it home so follow these tips to cut the cost on the planet and cut the cost of your bills- it’s a no brainer!